Trail bridge glows red for 211 Day

Iconic landmarks across Canada, including Trail’s Victoria Bridge, will light up in red on February 11 for 211 Day, highlighting the critical role of 211 as Canada’s primary source of information for government and community supports.

211 British Columbia is a free, confidential service connecting individuals to essential resources like food banks, mental health support, financial assistance, and legal resources.

“211 is a lifeline for people facing challenges in their lives,” said Madeleine Eagleton, Contact Centre Manager, United Way BC.

“We provide personalized support, helping individuals navigate available services before their situations reach a crisis point. By listening, asking the right questions, and guiding people to the best resources, we’re able to offer critical help when it’s needed most.”

In British Columbia, dialing or texting 2-1-1 or visiting bc.211.ca connects individuals to a trained Resource Navigator, available 24/7, 365 days a year.

Top Needs in British Columbia

Housing and mental health services are the most common needs reported through 211 in BC.

Housing and homelessness remain the top reasons for contact, while mental health-related calls have risen significantly, from fourth to second place, highlighting the growing demand for mental health resources in BC.

211 data provides valuable insights that can help inform program and policy decisions, ensuring that social support resources are directed where they’re needed most.

To learn more about 211 British Columbia, visit: bc.211.ca.


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